The Art Institute
Environmental
Problem: Improve and solve some issues found in the environmental graphic design and wayfinding system at The Art Institute of Tampa.
Process: After analyzing the current situation and doing an extensive research study through an study audit, many environmental design issues were identified at The Art Institute of Tampa, creating areas of opportunities to improve. As a result, a new design approach was developed to correct those issues found in the study audit. The new design approach was based on The Art institute of Tampa’s mission and goals and the origins of The Art Institute.
Solution: Based on The Art Institute’s mission goals, and origins, the De Stijl art movement was the inspiration for the new design approach. The De Stijl movement shares the same ideals as listed in The Art Institute. In the same way, the new design approach solves the issues found in the audit, making the environment more useful and easy to navigate by current and future visitors. As well, it creates a pleasing and engaging environment.